If you want to push the envelope on lead generation and kickstart your CRM platform, Dispatch gives you the fuel you need, offering qualified leads and uniform records that can help speed up the conversion process. Dispatch integrates with a range of leading CRM platforms, including Enquire, Salesforce, HubSpot, and more. If there’s no plugin for your system, we’ll create the integration needed to get it done.
Dispatch breaks down campaigns and responses across individual channels to give you an accurate picture of overall spend. And, based on the qualified leads generated, you get data-backed projections. Dispatch produces real numbers that show you how your marketing efforts are working in real time and can help you effectively budget campaigns going forward and gauge their potential success.
Knowing who’s responding to every digital touchpoint in your campaigns is critical in nurturing qualified leads. Dispatch gives you a clear picture of attribution. Whether someone responded to a direct mail piece, CPC, or a social media ad, completed a form fill or made a call, or connected in any other way, you know who that person is. You also know that, at the end of the process, they’re truly qualified. If, for example, a call comes in — and Dispatch tracks and transcribes all calls — that isn’t directly related to another action or potential conversion, that person isn’t considered a qualified lead and the report you get reflects that.
Not every lead is qualified or useful, and as valuable as every lead is, it’s likely that your CRM system has plenty with little or no actionable information at all. With Dispatch, when a lead comes in, its specific attributes are ranked, so that it can be routed appropriately — or even disqualified. When you start with optimized leads, your whole sales process benefits.
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